propaganda

One of the most urgent and at the same time strategically important areas of state development of modern Russia is demographic policy aimed at increasing the birth rate in the country. Despite the use of various measures of social and material incentives for childbearing, the problem of demographic crisis caused by the extremely low population growth still remains unresolved.

The article is devoted to the disclosure of certain aspects of the use of documentary movie as a tool to promote political ideas in modern conditions of development of information and network communications. We consider the classical and innovative techniques, methods and forms of attracting the audience’s attention to documentaries; methods of distribution, advertising, promotion of documentary films; mechanisms that enhance the propaganda effect of movies.