social networks

The article outlines the features of political communication of local governments in the context of new information challenges and threats. The role of municipal administrations in the formation of the information fi eld is determined by the example of the Saratov region. The tasks facing the heads of local administrations in the process of information and communication support of their professional activities in social networks are analyzed. The risk factors for information support of the activities of local governments in the modern information space are identifi ed.

This article discusses the social problems of communication in social networks that provide a platform and tools for the formation of a virtual network identity. The features of the behavior of users of social networks and the tactics of their self-presentation when constructing a personal network profi le are described. It is argued that in the process of social communication, people present diff erent versions of themselves depending on their audience and adapting their own self-presentation to the perceived values and preferences of the interlocutors.

This article describes virtual forms of modern political processes, their distinctive features as well as it makes an attempt to determine their on national and international security. Politicization of the information and communication environment in modern society is an indisputable fact. Besides publications of news of the political contents and their discussion in virtual space there were also protest political actions.

The article is devoted to the possibilities of crisis communications between the government and society in social networks. The authors are of the opinion that in modern research and political practices insufficient attention is paid to studying the potential of political communication in social networks in a crisis situation.

The Internet, as the global communication channel, is a factor systemically transforming all social reality. Digitalization of almost all spheres of life, communications virtualization and the expansion of network interactions lead to deep changes in the social structure, social institutions, sociocultural mechanisms for the functioning of society and revising ethical and legal norms. Transformation changes of a large-scale sociocultural context generate a new type of culture.

The article considers the mechanisms of media corporations’ infl uence on the process of designing and coordinating political protests in the USA, France, China, Belarus, and the Russian Federation in the context of digital globalization. Methodological basis of the research consists of the methods of case study and comparative analysis. The authors study fi ve cases refl ecting the specifi cs of communication channels through which national digitalization scenarios of political protest are implemented and carry out comparative analysis based on the authors’ criteria.

The article tells about the study of online communities at Saratov State University. In the course of the study, a Python algorithm was developed to search for online communities according to certain criteria and a social graph was built, which was further transformed using a clustering algorithm. The obtained results of the study can be used to increase the recognition of the university in social networks, which will raise the prestige of the university and attract more applicants.

The article presents the reflection on the digital socialization. It is noted that the dynamics of actor socialization in the conditions of digitalization is due to information «challenges» that form a conscious desire to master social experience through online contexts, regardless the social actors` age.