This study examines modern youth's perceptions of innovative medical technologies. Ten interviews were conducted with university students in Russia. The fi ndings reveal a strong interest in personal health, but a limited understanding of recent medical advancements. The participants were particularly intrigued by organ regeneration and preventive healthcare. The concerns were raised about potential disparities in access to cutting-edge treatments and diagnostic tools. The research emphasizes the need to educate young people about these medical breakthroughs to foster informed decisions about health and healthcare.